Bonfire AG
Advertising & MarTech · Zermatt, Valais
Bonfire AG is a Swiss advertising & MarTech company based in Zermatt, Canton of Valais, listed in the Swiss commercial register since 2018 (UID CHE-268.062.541).
Board members & signatories
- Hermann Biner — Präsident des Verwaltungsrates
- Martin Hug — Mitglied des Verwaltungsrates
- Jonathan Taugwalder — Mitglied des Verwaltungsrates
Registered purpose
Die Gesellschaft bezweckt die Entwicklung und Nutzung der Kompetenzen und Technologie zur digitalen Vermarktung der Destination Zermatt und deren Angebote unter Sicherstellung des Datenschutzes. Die Gesellschaft kann sich an anderen Unternehmen im In- und Ausland beteiligen, Tochtergesellschaften und Zweigniederlassungen im In- und Ausland errichten und alle Geschäfte tätigen und Rechtshandlungen …
Source: Swiss commercial register (Zefix / SOGC) and Alpintel analysis · Data as of March 2026
What Bonfire does
OFFERING
Bonfire AG develops and implements digital tools aimed at enhancing the guest experience and relieving service partners in the Zermatt – Matterhorn destination. Their offerings include a digital registration system for guest data, an online table reservation system called Aleno, and the Matterhorn app, which serves as a travel companion for visitors.
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